Tag Archives: Advertising

Monkey See: Monkey Don’t 1

Note to retailers and bumper sticker copywiters alike: Don’t confuse imitation with marketing. In other words, Got Milk?does not translate well to Got Ammo? Along those same lines, the imitation principle invoked when Black Friday was coined on the heels of Good Friday, is probably dumb enough to be abandoned right there. Further imitation might […]

Google’s Pay-Per-Gaze Is the Next Big Thing? We’re Just Not Seein’ It. 1

  Says Chris Taylor at Mashable, “Advertising is going to change more in the next 20 years than it has in the last 100. If you need proof of that, just look at the patent Google was granted Thursday for a Google Glass-based ad system.” Why, sure, Chris, that’s all the proof we need. Note that […]